Valerie Khoo

What a way to end the year. Listening to the music of Wolf Larsen, last minute Christmas shopping, being named on Shopify’s Must Follow Twitter List, and working with so many amazing people. Thank you everyone for such a great year. Merry Christmas and Happy New Year! [...]

If you don’t have the entrepreneurial equivalent of a crystal ball, try online split testing. It’s a great way to find out what your customers are really thinking. [...]

For the Christmas edition of my podcast, I decided to do things a little differently and interview two authors at the same time. So I sat down with Heather Smith and Al McKillop, both graduates of the Sydney Writers’ Centre, and talked to them about their new books, their writing techniques, and why social media matters to them. [...]

The shelves of bookshops are groaning under the weight of a huge number of business books, so how do you discern which ones are worth your time and effort? We asked Naomi Simson, founder of RedBalloon, for 3 business books that changed her life. [...]

This time of year is perfect for assessing what’s working in your business, and what’s not. Don’t be afraid to be brutally honest in your assessment, clean house and commit to change in the new year. [...]

I’d appreciate it if you could take a minute to fill out an important survey on our proposed online business courses. Thank you. [...]

Recently I had the pleasure of interviewing Tara Moss about her new book, The Spider Goddess, and her approach to research, writing, and any tips she has for aspiring authors. It made for a fascinating interview and you can see and hear it all here. [...]

Many people look in vain for a “silver bullet” to lift their business to the next level but the solution may be a series of little things that together can make a big difference. [...]

I am packing a lot into the silly season – an addiction to musicals, The Edible Balcony, views from on high and shopping for Secret Santa. Thank goodness my adorable cat Rex is there to manage it all! This is my life in a minute… [...]

Social media is transforming the way small businesses find new customers, and engage with existing ones. But you need to keep in mind that if you’re going to use Facebook and Twitter, it’s best to do it well or not at all. [...]