Sometimes, I wonder if I'm living in the dark ages when I'm talking to people about social media. Regular readers and followers will know that I'm active on social media and I think it's a wonderful way to connect with people. Obviously, not everyone shares this opinion.
So when I recently spoke to a woman who proudly announced she wasn't going to embrace social media - but was desperately looking for new ways to market her business - I wanted to shake some sense into her. This