Amber MacArthur is a broadcaster (she’s on primetime TV in Canada), podcaster (net@night on the Twit network), speaker and author of “Power Friending: Demystifying Social Media to Grow Your Business”. She’s also been touted by “Canadian Business” as “Canada’s top social media expert on how to build a brand”.
I interviewed Amber last week for my Enterprise column for Fairfax and also asked her a few questions about her book “Power Friending” in the video below:
I also think that the book trailer Amber created for her book is very clever. Fans of “Dexter” will love Amber’s take on the show’s opening credits. Although, in true social media style, Amber’s version is … “Texter”. Check it out here:
Find out more on Amber Mac here.