Podcast: My “Power Stories” chat with Timbo Reid (“Small Business, Big Marketing”)

You may remember that a few months ago I did a crazy thing. I drove from Melbourne to Sydney (that's not the crazy bit) with my three furry babies in the car (that's not the crazy bit either). Apart from my two fluffy white cats and one fluffy white dog, the only other thing accompanying me on that v-e-ee-e-r-r-ry l-o-o-o-o-o-o-g trip was 11 hours of Tim Reid's fabulous "Small Business, Big Marketing" podcast.

Yes, my iPod did not have a single song on it. But I had many hours of Tim Reid (more famously known as Timbo Reid) in my ears. He kept me sane on that long journey. Well, initially. After 11 hours … well, I was going a little bit nuts.

The person you sit next to could land you $100,000 – or a really big headache.

The person you sit next to FEATURE
What happens on a long haul flight when I'm seated next to a family with three children? The results are scary. But not what you might expect.

Robert Kiyosaki drops into my office

Robert Kiyosaki
This week I was thrilled to interview best-selling author Robert Kiyosaki. He dropped into the Sydney Writers' Centre and we chatted about his new book Midas Touch: Why Some Entrepreneurs Get Rich - And Why Most Don't, which he co-authored with Donald Trump. Robert has built an entire empire on his "Rich Dad, Poor Dad" series of books so it was great to be able to chat to him about his writing and book marketing strategies.

Why business owners need to master the art of story-telling

Why story-telling is so important in your business
In a world of instant publishing and on-the-spot blogging, everyone’s a storyteller. The trouble is, not everyone can tell a story. You might wonder why this is relevant if you’re a business owner. After all, if you’re a fitness trainer, or an accountant or dog groomer, you don’t need to tell stories, right?

Why you MUST become a publisher

I recently read Content Rules by Ann Handley and CC Chapman. I was motivated to read their book after I went to their panel session at South by South West earlier this year. In my Enterprise post this week, I discuss why every business owner has to be a publisher.

What did I learn from South By South West

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As regular readers will know, I recently went to the South by South West Interactive Festival in Austin, Texas. It was fascinating to meet with and hear from a range of successful authors and to attend the sessions on The Future of Journalism. There is no doubt that the publishing landscape is changing dramatically.

Traditional publishing is going to be affected as a result of innovative publishing technologies and changes in the way that people “consume” media. There is way too much to discuss on one blog post. However, stay tuned as we will roll out our research on trends and insights gleaned from South by South West in future posts. In the meantime, here’s a quick video of me being interviewed for Suzi Dafnis, community director of the Australian Businesswomen’s Network (www.abn.org.au) who also made the trek to the event.

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