Video interview with Scott Stratten, author of “UnMarketing”

1 May 2012
Scott Stratten Unmarketing FEATURE

Scott Stratten is the author of “Unmarketing: Stop Marketing, Start Engaging”. He firmly believes that establishing relationships with your business’s customers is your first priority before you try to sell anything to them. I had the great pleasure of interviewing him recently where we discussed his philosophy of Unmarketing and why it is so revolutionary an idea. [...]

Interview: Kim Kyosaki

7 March 2012
Kim Kyosaki SLIDER

Kim Kyosaki, successful entrepreneur and writer, passionately believes in empowering women to claim their financial destiny. I interviewed her recently and gained fascinating insights into this dynamic woman on a mission. [...]

Promoting your business with books

2 December 2011
Business books

Books are fast becoming the new business card and a great new marketing tool for any business. [...]

BNET Video “The Venture”: The importance of business awards

12 October 2011
Bnet video

In this BNET video, Australian Businesswomen’s Network’s Suzi Dafnis, Flying Solo’s Robert Gerrish and I talk about the importance of business awards. Why should you enter? [...]

BNET Video “The Venture”: The Ideal Workplace

28 September 2011
The Ideal Workplace

I was thrilled to be asked to be on this panel with Suzi Dafnis and Robert Gerrish for BNET’s new video show “The Venture”. Suzi is the community director of the Australian Businesswomen’s Network and Robert is the founder of the small business community, Flying Solo. We talk about the ideal workplace for business owners – and you get a sneak peek at what ours look like! [...]

Why story-telling is so important in business

4 August 2011
Why storytelling is so important in business

If you’re a business owner, the power of storytelling – about your customers, your successes, your passions – is vital. In this video with Suzi Dafnis, community director of the Australian Business women’s Network, I chat to Suzi about the [...]

My interview with best-selling author and social commentator Bernard Salt

21 July 2011
Bernard Salt video screen

It’s a rare skill to be able to turn dry statistics and demographic data into a hilarious book. But that’s exactly what Bernard Salt has done in “The Big Tilt”. In this video, Bernard talks about writing, Australian society and [...]

How to market using YouTube

30 June 2011
I interview Brett Dudley from ecruising on how he uses YouTube to promote his business

I was amazed recently when I interviewed someone on video. At the end of the video, they said they were happy for the video interview to go online – but just not on YouTube. Why? [...]

Amber MacArthur: social media expert and author of “Power Friending”

14 April 2011
Screen shot 2011-07-29 at 10.52.18 PM

Amber MacArthur is a broadcaster (she’s on primetime TV in Canada), podcaster (net@night on the Twit network), speaker and author of “Power Friending: Demystifying Social Media to Grow Your Business”. She’s also been touted by “Canadian Business” as “Canada’s top [...]

What did I learn from South By South West

29 March 2011
Screen shot 2011-07-29 at 11.03.43 PM

As regular readers will know, I recently went to the South by South West Interactive Festival in Austin, Texas. It was fascinating to meet with and hear from a range of successful authors and to attend the sessions on The [...]