As a journalist, I’m always the ones asking the questions. So it’s quite a change when the tables are turned. Recently, Toby Jenkins from Bluewire Media interviewed me for the podcast he co-hosts with Adam Franklin, “Web Marketing That Works”.
Toby competed in water polo in the 2004 Olympics. While he used to dominate in the pool (that’s him in the picture at the Olympics against Spain), he is now (along with Adam) rocking the world of business with Bluewire Media.
You can find the Bluewire Media podcast here:
Adam and Toby are also former students of the Australian Writers’ Centre. I’ve been thrilled to watch them co-write and release their awesome book “Web Marketing That Works” (published through Wiley).
This book is packed with practical advice. As regular readers will know, I’m a big fan of using the web to connect with my community. If you’re interested in the world of web marketing for your business, this is a wonderful guide on what you need to know.
It’s an honest account of what it takes to succeed in web marketing. And the best part is that Adam and Toby discuss tonnes of real life scenarios, actual tactics and real numbers and stats behind their own web marketing activities. And unlike many web marketing books currently on the market, I love that is truly Australian!
I’m also a big fan of Toby and Adam’s free templates, which you can receive when you sign up to their newsletter. As someone who has been around the traps – and who regularly receives templates, infographics and so-called help guides from all over the web – the templates from Adam and Toby are the ones I always print out, save and stick on my wall.
Sign up or more out more about Adam and Toby here: